Britannia: Widening Moats Strengthen Right-To-Win, Says Motilal Oswal 

BQ Blue’s special research section collates quality and in-depth equity and economy research reports from across India’s top brokerages, asset managers and research agencies. These reports offer BloombergQuint’s subscribers an opportunity to expand their understanding of companies, sectors and the economy.

Britannia Industries Ltd.’s management’s efforts in the last few years on –

1. expanding distribution, especially direct reach which is now at 2.3 million outlets (next only to Hindustan Unilever Ltd.) while its total reach is now the best for any listed food company and is nearing Parle among unlisted ones;

2. boosting research and development capabilities, after setting up a new R&D center five years ago;

3. successful implementation of its low unit packs strategy, leading to consistently strong growth in the hinterland;

4. consistent cost rationalization, which is essential in a low gross margin category like foods.

Click on the attachment to read the full report:

Motilal Oswal Britannia Company Update.pdf


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